Highlights:

Skills:Product, Product Management, Project Management

Product Success Manager 12/2021 - 12/2022
GradRight Inc., Hyderabad, Telangana India
Industry: EdTech
As Product Success Manager, I led the development and go-to-market strategy for a new product launch, driving a 40% increase in adoption through competitive analysis and strategic positioning. I collaborated cross-functionally to enhance user experience by 25% through A/B testing and feedback implementation, while optimizing project delivery efficiency by 18% by defining KPIs and refining scope. Working closely with leadership, I ensured project alignment with company goals, resulting in improved user satisfaction and stronger product performance.
• Led cross-functional project teams to ideate, research, prototype and build a go-to-market strategy for the launch of a new product – SelectRight. • Implemented user feedback and A/B testing to spearhead multiple high-impact initiatives, including product improvements and USP rollouts, enhancing overall user experience by 25%. • Defined and tracked key performance indicators (KPIs) to monitor project performance, adjusting project scope and execution to meet changing requirements, improving project delivery efficiency by 18%. • Conducted competitive analysis to inform product positioning and feature ideation to differentiate, leading to a 40% increase in product adoption. • Worked directly with founders and senior leadership to ensure timely status reports and project alignment with company goals, strengthening project outcomes and user satisfaction.--
Senior Product Associate 01/2021 - 12/2021
Interview Bit Inc., Bengaluru, Karnataka India
Industry: EdTech
As Senior Product Associate, I drove a 62% reduction in customer drop-out by leveraging user behavior analytics in Mixpanel and collaborating with engineering on targeted features and email campaigns. I spearheaded product optimization initiatives, generating $150,000 in revenue within 12 months by identifying key enhancement areas. Additionally, I trained and led a team of three in CRM practices using LeadSquared, boosting product insights, conversion rates, and customer engagement.
• Improved product retention by analyzing user behavior data using Mixpanel and collaborating with engineering teams to implement targeted features and email campaigns, resulting in a 62% reduction in customer drop-out rate. • Led a data-driven approach to product optimization, which helped identify key areas for product enhancements and resulted in generating $150,000 in revenue over 12 months. • Trained and managed a team of 3 in using LeadSquared CRM, driving better product insights, enhancing conversion rates, and optimizing customer engagement strategies.--
Product Associate 07/2019 - 09/2020
BYJU'S, Hyderabad, Telangana India
Industry: EdTech
As a Product Associate, I drove a 25% reduction in lead drop-out by executing targeted digital marketing campaigns via MailChimp, enhancing engagement strategies. I contributed to tripling user acquisition and generating $90,000 in revenue over 14 months by applying data-driven business development techniques. By collaborating with product and engineering teams, I prioritized customer needs and successfully launched a new product feature that addressed critical user pain points.
• Developed and executed targeted digital marketing campaigns using MailChimp, aligning with customer insights, leading to a 25% reduction in lead drop-out by improving engagement strategies. • Tripled user acquisition and contributed to driving $90,000 in revenue over 14 months by leveraging data-driven business development strategies, optimizing product-market fit. • Worked closely with product and engineering teams to identify and prioritize customer needs, directly influencing the development and successful launch of a new product feature to address key user pain points.--

BML Munjal University 08/2015 - 08/2019
Gurgaon, Haryana, India
Degree: Bachelor's Degree
Major:Computer Science and Engineering
Relevant Coursework: Human Computer Interaction, Information Sciences, Innovation and Entrepreneurship, Problem Solving and Consulting Skills, Selling Negotiation & Persuading Skills, Principles of Marketing.

Resume_PranaySaiReddyMuthyala