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Catalina Marin Urrutia

Charlott, North Carolina, US

Phone: xxx-xxx-xxxx

Email: xxx@xxxx.xxx



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  • Languages: English and Spanish

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PRODUCT & BUSINESS DEVELOPMENT MANAGER SPECIALIST SAMSUNG DIGITAL SIGN MONITORS 08/01/2023 - current
Abboud Trading Crop ATC, Charlott , North Carolina United States
Industry: technology and consumer electronics. SaaS.
Product & Business Development Manager - Display Solutions, Digital Signage & SaaS LATAM -USA.
Annual Target USD$20,000,000.00 In my current role at Abboud Trading Corp., I manage and develop strategies for display solutions, digital si and SaaS integration platforms, focusing on the LATAM and U.S. markets. My expertise encompasses prod development, and the execution of commercial strategies that drive innovation and business growth. Key Responsibilities: Product Management: I lead the lifecycle of Display Solutions, Digital Signage, and SaaS integration, ei with market needs. alignment Business Development: I identify opportunities in LATAM and the U.S., building strategic relationsh and distributors. . Marketing Strategy: I develop B2B and B2C campaigns, combining digital and traditional strategies to Team Leadership: I coordinate sales and marketing teams, fostering innovation and a results-driven apj SaaS & Digital Signage Project Management: I oversee the implementation of integration solutions wit software (CMS), data analytics, and automation for corporate clients. Skills & Competencies: ? Expertise in Display Solutions, Digital Signage, and SaaS integration. ? Development of commercial strategies and business expansion in LATAM & the U.S. ? Digital Marketing, B2B/B2C Sales, and CRM Management. ? Negotiation, team leadership, and key account management, ? Implementation of SaaS solutions for Digital Signage integration. ? Analytical skills and technology project management, My focus is on driving the adoption of innovative technologies in Display Solutions, Digital Signage, and Sa Trading's position in the global market.--
BUSINESS DEVELOPMENT MANAGEMENT 02/01/2018 - 08/01/2023
Samsung Electronics, Miami , Florida United States
Industry: technology and consumer electronics. SaaS.
Leader deyelopment for strategic business in Dominican Republic, Caribbean, and Miami. Annual Target USD$ 14 MM.
As a Business Development Manager (BDM) at Samsung Electronics, I lead growth strategies in the B2B segment for Professional Display Solutions, Digital Signage, LED technology, and SaaS integration systems. I specialize in identifying business opportunities, developing strategic partnerships, and implementing innovative hardware and software solutions tailored to diverse industries. With extensive experience in the Caribbean, LATAM, and U.S. markets, I understand regional dynamics and create targeted strategies to maximize Samsung's impact. Key Expertise: ? Business Development & Sales: Managing the full sales cycle, identifying opportunities, and executing strategies to increase market share. ? Client & Partner Relations: Building and strengthening relationships with corporate clients, system integrators, SaaS providers, and distributors. ? Market & Competitive Analysis: Identifying industry trends and strategic opportunities for growth. ? Technical & Commercial Advisory: Providing expert consultation on Samsung's Digital Signage, LED Display solutions, and SaaS integration systems. ? SaaS Integration & Smart Solutions: Leading the adoption of cloud-based digital signage, content management software (CMS), and data analytics platforms. ? Training & Certifications: Holding 7+ Samsung University certifications, ensuring deep technical and market knowledge. I collaborate with sales, marketing, engineering, and software development teams to enhance customer experiences and drive results. With native Spanish and professional English proficiency, I effectively engage in global markets. Passionate about innovation, technology, and delivering high-impact solutions in the B2B space.--

Education:

Universidad APEC 01/01/2007 - 09/01/2011
, , United States
Degree: Bachelor's Degree
Major:MARKETING DEVELOPMENT
Managed to supervise and coordinate the activities of the marketing department of the company. Anticipate the needs of the changing and competitive environment of the business world. Identify opportunities for new market trends. Design and implement strategies of institutional communication, positioning of products and corporate image, mediating advertising campaigns and promotional activities. Investigate, analyze and implement competitive strategies. Develop innovative products according to the needs of the markets. Develop negotiation skills oriented to satisfactory financial results.


Barna Management School 01/01/2017 - 08/01/2018
, , United States
Degree: Master's Degree
Major:BUSINESS ADMINISTRATION - PAP
Postgraduate in General Management -PDG-, Postgraduate in General Management -PDG- 2018 Nota: General Management Actividades y grupos: 1. Offer a global conception and integrator of organizations from the point of view of the direction. 2. Develop a better capacity for action, based on increasing the capabilities of reasoning that values the new challenges at the business level 3. Search for the acquisition of new knowledge and tools in the field of the address. 4. Develop tools that allow innovate in different areas of the company being the engine of change

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