Highlights:

Skills:Google Analytics, SEO, SEM, data visualization, Strong communication, B2B marketing

Director of Operations 01/2023 - current
VATHEOS, Casablanca, Morocco
Led high-impact marketing and branding initiatives for clients in competitive sectors, focusing on enhancing equity positioning and market visibility.
Spearheaded strategic campaigns that improved client growth and brand equity in industries such as IT, automotive, tourism, and real estate. Directed a high-performing team to deliver results aligned with financial and business objectives, boosting client retention by 30%. Leveraged market insights to craft effective marketing strategies that bridged the gap between branding and investor sentiment.--
Marketing Manager & Expert 01/2021 - 02/2024
Digiware Technologies, Casablanca, Morocco
Designed and implemented tailored marketing strategies to enhance market presence, revenue growth, and investor confidence.
Developed B2B marketing strategies that strengthened client brand identity and increased market share. Conducted extensive market research and competitor analysis to guide strategic decisions. Collaborated across teams to align marketing efforts with corporate KPIs, achieving a 20% improvement in campaign ROI. Focused on integrating equity branding into digital marketing strategies for long-term business impact.--

Cady Ayyad University 09/2015 - 06/2020
Marrakech, , Morocco
Degree: Bachelor's Degree
Major:Banking and Finance
Minor:N/A
Acquired foundational knowledge in banking and finance, with a focus on financial markets, investment strategies, and corporate finance. Developed analytical skills and an understanding of global financial systems to support branding strategies aligned with market trends.

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