Highlights:Successfully managed and executed a comprehensive social media marketing strategy for a leading e-commerce brand, resulting in a 35% increase in engagement and measurable improvements in brand perception.

Skills:Social Media Strategy, Content Marketing, SEO

Goal:To leverage my expertise in digital marketing to drive innovative strategies, enhance brand perception, and contribute to the growth and success of dynamic organizations.

Certification:C1 Advanced English language certification

Social media marketing intern 03/2024 - 08/2024
Quality Health Innovation, Nottingham, United Kingdom
Industry: Health
Tasks: -Design and execute a global social strategy for IG, FB, TIKTOK. -Develop ad hoc content in line with last trends research. -Write copies for each platform and scheduling. -Monitor competitors and new trends to identify new opportunities. -Identifying national and global magazines/newspapers for collaboration. -Develop e-mail marketing campaigns. -Analyse and report on marketing performance and social media activity. -Support on developing an effective e-commerce’s and contents’ structure. -Identifying influencer marketing’s program
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E-Commerce Specialist 07/2022 - 10/2023
Elisabet Srl, Monte Urano, Italy
Industry: Manufactory
Tasks: -Uploading products to the e-Commerce platform. -Graphic content development for e-Commerce. -Processing incoming orders, returns and refund authorization + management update. -Actively interact with customers to answer questions about products, delivery options and payment methods. -Development of e-mail marketing campaigns (b2c - b2b). -Monthly e-Commerce sales analysis and reporting. -Support in the SEO area, Keywords, Google Analytics, Website UX and Google Ads.
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Social media manager 12/2022 - 12/2024
Grafiche De Paolis, Montottone, Italy
Industry: Communication Agency
Tasks: -Creation of the editorial plan for Social Platforms (Instagram, Facebook); -Weekly content programming through dedicated online tools; -Community management and development; -Analysis of the main performance and engagement KPIs and analysis of competitors'
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Social media strategyst intern 09/2020 - 01/2021
Brosway), Grottazolina, Italy
My first experience in digital marketing during my Bachelor's degree sparked my passion for digital communication and online sales. It was a pivotal moment that ignited my enthusiasm for the field, allowing me to discover how dynamic and impactful digital strategies can be in driving business success.
Tasks: -Creation of the editorial plan for Social Platforms (Instagram, Facebook). -Weekly content programming through dedicated online tools. -Loading products into the e-Commerce’s platform. -Graphic content development for e-Commerce. -Development and reporting of email marketing campaigns in Italian and English. -Management of relationships with American and Spanish customers. -Collaborations with influencers.--

University of Macerata 10/2019 - 07/2021
Macerata, , Italy
Degree: Bachelor's Degree
Major:Communication sciences
I graduated with First Class Honours (1st) in my degree.

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