Highlights:

Skills:Business Development, Sales management, Key Account Management, Customer Relationship Management, Sales Operations, Operations Management, Team Management, Channel Sales Development, Business planning, Market Analysis, Forecasting, Marketing Management

Marketing and Operations Manager 06/2018 - current
MNK and Co,L.L.C, Muscat, Muscat Oman
Industry: Transport
Overall incharge for company's operations in Sultanate of Oman
Applies marketing techniques to develop strategies for effective pricing of services, identify new potential clients and expand services in Oman. Development and execution of sales plans for sustainable growth and profitability on short and long term basis. Deliver value to customers and engage them for business growth. Development and management of overall business outlook for the verticals. Increase the financial performance of the business, conduct market research, identify new profitable destinations and analyze customer’s feedback. Managing relationship with existing and prospective clients, identifying customers concerns and resolving disputes amicably. Developing and implementing overall business strategies, policies and procedures to ensure delivery of business objective Creating strategic partnerships to enhance and sustain positive business growth. Providing timely and accurate business performance report as per schedule including making recommendations to the management. Leading and managing positive business image, providing the overall leadership and direction of the business. Talent management including motivating and coaching staff for improved services and continuous improvement.--
Regional Sales Manager 08/2015 - 05/2018
Fatima Fertilizer Co Ltd, Islamabad, Islamabad Pakistan
Industry: Chemicals/Fertilizer
Overall incharge of company's operations in Islamabad region.
Played an instrumental role in setting up and stabilizing the business in the region by providing seamless assistance to the channel partners Successfully developed and managed B2B and B2C sales mechanism to develop partnerships by liaising with distribution partner and effectively contributing in Sales forecasting & analysis, managing sales at primary/secondary level. Setting up expanded distribution infrastructure in rural and urban areas. Effectively manage and generate an annual revenue of more than PKR 3000 million for the company in year 2017.Highest ever sales of the company in year 2016 & 2017 in the region. Development of implementing and devising sales/marketing strategy to achieve company’s sales objectives in the region. Development of Route to Market and implementing the same. Significantly executed the monitoring and improvements evolving brand-building and market plan for the region. This includes liaison at different sales channels (Modern Trade, General Retail, Commercial Distribution etc.). Enhanced business visibility as well as performance by developing and managing Sarsabz reward recognition program locally with the distribution channel partners. Conducting training of the channel partners as through “Train-the-Trainer” concept. Inventory Planning/Operations Management, Sales Forecasting & Budgeting, developing annual business plans. Hold credentials in rolling out the retail business policy in coordination with the local partner, thereby successfully rolled out 150+ retail points within a span of 2 years. Representation of the organization at different forums.--
Assistant Manager Sales 03/2009 - 08/2015
Monsanto Pakistan Pvt Ltd, Lahore, Punjab Pakistan
Industry: Seeds/Agriculture/Chemicals
Incharge for company's operations in Lahore area.
Successfully handled Channel management (B2B) along with the operations of an area that contributes to around 20% of total business volume (national) and contributes more than 25% to the regional business volume. Increase the sales of Monsanto’s products by more than 80% in the assigned area while working in close collaboration with key dealers, distributors and corporate customers. Developed visibility by means of POS Materials/fascia and contributed in technology development & breeding team for hybrid development via trials and setting ground for commercialization of pipeline products. Conceptualized and implemented sales Plan and ensuring that the spending is within the budget. Managing the field activity incentive payout for the dealers. Developed sales logging tools for effective reporting and analysis. This also covered the reporting of field activities, sales analysis, market share, highlighting the focus areas etc. Managing the brand visibility in the area, ensuring maximum visibility in the areas and ensuring sufficient availability of the marketing tools. Achieved highest invoicing in the region with lowest credit: cash ratio; recognized for successful execution of revised Go-to- Market strategy and initiated in locations with lower share, which resulted in effective brand building and 25% increase in sales.--
Food Services Manager 03/2008 - 10/2008
Engro Foods Ltd, Lahore, Punjab Pakistan
Industry: FMCG
Incharge for company's operations in Lahore area.
Managed a wider portfolio of clients that includes out of home consumption for food items of Engro Foods brands. Developed the market share with 120% growth vs last year with effective utilization of company’s budgets and resources. Double the number of productive customers with in a short time span of six months. Developed and implemented business plans, sales forecasts, customer development, relationship management and retention of existing as well newer clients. Service delivery ensuring maximum adherence to the timelines resulting in high service level. Developing the service level parameters and ensure timely resolution of issues reported. Reporting on multiple facets of operations and issue resolution. Training & coordination with Distributors Network for effective service delivery in adherence with the organizational policy.--
District Incharge Sales 11/2006 - 03/2008
Fauji Fertilizer Co Ltd, Lahore, Punjab Pakistan
Industry: Chemicals/Fertilizer
Incharge for company's operations in Lahore.
Developed marketing and sales activities in the assigned district. Dealers management , development of business plans, marketing/sales plans , effective channel management, seeking newer customer base , ensure timely order generation , booking , sales forecasts, maintaining mutual company client relationship to ensure profitability. Effective management of distribution activities including warehouses and supervision of subordinates. Increase the market share of the company by more than 60% in the district by employing an effectual and proficient business approach. Restructure and re organize the dealership network of the district Double the number of productive customers with in a short time span of six months. Developed and implemented business plans, sales forecasts, customer development, relationship management and retention of existing as well newer clients. Service delivery ensuring maximum adherence to the timelines resulting in high service level. Developing the service level parameters and ensure timely resolution of issues reported.--

University of Central Punjab Lahore 08/1999 - 03/2003
Lahore, Punjab, Pakistan
Degree: Bachelor's Degree
Major:Computer Science
Completed BSCS in year 2003

Sales Manager