Highlights:Sales Growth & Efficiency: Successfully exceeded sales KPIs by 15% for seven consecutive months (March-September 2023) as an Ad Network Executive at Grupo Opsa, contributing to the company's revenue growth. Reporting & Process Optimization: Designed and implemented a new reporting format for sales and multi-channel campaigns, reducing the number of meetings by 30%, streamlining communication, and enhancing operational efficiency. Client Engagement & Communication: Managed and maintained a portfolio of over 80 clients in multiple roles, serving as the primary contact for inquiries and issues, while also providing regular updates and ensuring client satisfaction. Marketing Strategy & Digital Campaigns: Led the revitalization of Agora’s social media strategy, increasing engagement by 60% on key platforms, while also developing and managing BTL campaigns, improving the brand’s visibility and customer interaction. Data-Driven Insights: Converted complex data into actionable insights, utilizing predictive modeling to boost quarterly revenue by 10%, ensuring marketing strategies were aligned with business growth. Bilingual & Cross-Cultural Expertise: Fluent in both English and Spanish, allowing seamless collaboration with diverse teams and clients in international markets, contributing to the success of multi-channel campaigns and partnerships.

Skills:Data Analysis and problem resolution, Office 365, Marketing, Business Intelligence Analysts, Data Analysis, Excel

Goal:I am focused on leveraging my expertise in marketing strategy, data analysis, and campaign management to drive impactful results for the organization I work with. My goal is to apply my skills in multi-channel campaign management, client communication, and process optimization to deliver measurable business outcomes. In the long term, I aspire to grow into a senior management role, where I can lead teams, drive strategic initiatives, and contribute to the sustainable growth of the company, while continuing to enhance efficiency and collaboration across departments.

Certification:Google Expedición: Ongoing Google Data Analytics Professional Certificate LinkedIn Expedición: may. 2022 Learning Excel: Data Analysis The Science of Sales Learning Data Visualization Data Fluency: Exploring and Describing Data Fundamentals of Digital Marketing Learning Data Analytics: Foundations Excel: Economic Analysis and Data Analytics

Honor:Magna Cum Laude – MBA in Marketing and Commercial Management, UTH Universidad Tecnológica de Honduras, 2019 Cum Laude – BA in Marketing and International Business, UNITEC Universidad Tecnológica Centroamericana, 2016

Ad Network Executive 01/2019 - 09/2024
Grupo OPSA, San Pedro Sula, Cortes Honduras
Industry: Media
Manage and report on multi-channel campaigns. Provided weekly and monthly delivery reports and responded to report requests efficiently. Ensure account managers and clients are well-informed with current campaign data. Analyzed and resolved issues such as delivery discrepancies and technical problems with clients and third-party platforms.
Achievements: Designed a new format for sales and campaign reporting, reducing the number of meetings by 30%. Exceeded sales KPIs by 15% for seven consecutive months (March 2023 to September 2023). Transformed data into actionable insights by predicting and modeling future outcomes, resulting in a 10% revenue increase in the last quarter.--
Marketing and Sales Assistant 03/2018 - 01/2019
Desarrollos Hoteleros de Honduras AGORA, San Pedro Sula, Cortes Honduras
Industry: Turism
Conducted client searches and qualification processes. Scheduled weekly appointments with potential clients. Managed the sales process from initial contact to closing, with follow-up. Prepared weekly reports summarizing sales and marketing results. Developed and executed marketing and sales strategies, including event planning. Implemented social media strategies to boost online presence.
Achievements: Coordinated General Management meetings and other daily appointments. Sent 20+ cold emails weekly, securing calls with 10% of recipients. Maintained communication with over 10 company partners and clients daily. Revitalized Agora’s social media accounts, boosting user engagement by 60% on Facebook and Instagram.--
Marketing and Sales Executive 06/2017 - 03/2018
Copantl Hotel and Convention Center, San Pedro Sula, Cortes Honduras
Industry: Turism
Conducted client searches and qualification processes. Scheduled and organized weekly client appointments. Managed sales processes from initial contact through to closing and follow-up. Compiled and structured weekly sales reports. Developed and implemented marketing and sales strategies. Designed social media strategies and organized events to increase brand visibility.
Achievements: Built and managed a portfolio of 80+ clients, acting as a single point of contact and addressing all inquiries efficiently. Identified and proposed new business opportunities, leading to three new strategic partnerships through networking events and outreach efforts. Reached over 50 potential clients weekly, achieving a closing rate of 10% to 20%.--
Marketing Field Assistant 05/2016 - 11/2016
Pepsico - Boquitas Fiestas, San Pedro Sula, Cortes Honduras
Industry: Food and Beverage
Negotiation with suppliers BTL’s and events management Media plan and budget management Competitors analysis
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UNITEC Universidad Tecnológica Centroamericana 01/2013 - 01/2016
San Pedro Sula, Cortes, Honduras
Degree: Bachelor's Degree
Major:Marketing and International Bussiness
GPA: 85% Cum Laude Distinction

Cinthya Diaz