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AKOUEHOU Merlaine Tania Gbènou

Cotonou, US

Phone: xxx-xxx-xxxx

Email: xxx@xxxx.xxx



  • Looking For: Finance & Administration Specialist, Analyste Financier

  • Occupation: Business and Finance

  • Degree: Bachelor's Degree

  • Career Level: Experienced

  • Languages: Français, anglais, fon

Career Information:

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Highlights:Founder of Funmi Foods: Launched and managed the local production of couscous products, ensuring efficient operations and implementing branding strategies to increase visibility and drive sales growth. Wholesale & Retail Sales Manager at Tokpa Mahoulé: Optimized supply chain operations and negotiated with suppliers to secure favorable pricing, contributing to the company’s profitability. Founder of Ô-Timanti: Established and managed the brand, implementing strategies to attract new customers and aligning product development with market needs. Insurance Advisor at Africaine Vie Benin I: Assisted clients in selecting appropriate insurance products and enhanced client retention through personalized services.

Skills:Gestion financière, Analyse financière, Gestion de trésorerie, Stratégie d'entreprise, Service client, Entrepreneuriat, Gestion des opérations, Marketing stratégique, Ventes en gros et détail

Goal:A finance and administration specialist seeking a challenging role where I can apply my financial expertise, business strategy skills, and leadership abilities to contribute to an organization's success.

Membership:Member of Association of Finance and Administration Professionals Member of Benin Entrepreneurs Association Other professional memberships: Please include any additional organizations you belong to.

Certification:Certification in Financial Management (currently pursuing or obtained, if applicable) Certification in Supply Chain Management (if applicable) Other relevant certifications: Please include any certifications that are pertinent to your field.

Honor:Entrepreneurship Excellence Award for Funmi Foods (if applicable) Recognition for Effective Sales Management at Tokpa Mahoulé Other professional awards or honors: Add any distinctions or awards you have received throughout your career.


Experiences:

Founder & Entrepreneur 05/2022 - current
Funmi Foods, Cotonou, littoral Benin
Industry: Food Production / Business Management / Entrepreneurship
As the founder of Funmi Foods, I am responsible for managing all aspects of the company, from production to sales. I oversee the creation of high-quality couscous products and ensure the company’s operations are efficient and effective. I am also responsible for financial management, business strategy, and marketing.
Managed the production of couscous products locally, ensuring quality control and efficiency in operations. Developed and implemented successful branding and marketing strategies to increase product visibility and market share. Oversaw financial operations, including budgeting, financial planning, and accounting, contributing to the company’s growth and profitability. Built and maintained strong customer relationships to foster repeat business and customer loyalty. Led a small team, delegating tasks and ensuring smooth day-to-day operations.--
Wholesale & Retail Sales Manager 06/2021 - 05/2022
Wholesale & Retail / Agriculture, Cotonou, littoral Benin
Industry: Wholesale & Retail / Agriculture
In my role as Wholesale & Retail Sales Manager, I was responsible for the distribution of maize and yam products. I focused on streamlining supply chain operations and managing relationships with suppliers to ensure product availability at competitive prices.
Managed relationships with suppliers to secure favorable pricing and maintain consistent product availability. Optimized supply chain processes, reducing costs and improving product delivery times. Worked closely with the sales team to develop and implement sales strategies, boosting revenue and customer retention. Conducted market analysis to identify new opportunities and ensure that product offerings met market demands. Contributed to profitability by improving operational efficiency and reducing unnecessary expenses.--
Founder & Entrepreneur 08/2020 - 04/2021
Ô-Timanti, Cotonou, littoral Benin
Industry: Retail / Marketing / Business Development
As the founder of Ô-Timanti, I was responsible for establishing the brand, managing product development, and promoting the business to attract new customers and increase sales.
Founded and led the business, developing branding and marketing strategies to establish a strong identity in the market. Managed product development to ensure offerings aligned with customer needs and market trends. Built a loyal customer base by providing exceptional service and engaging in proactive marketing. Focused on increasing brand visibility through both traditional and digital marketing channels. Created and implemented operational strategies to ensure business sustainability and growth.--
Insurance Advisor 02/2019 - 05/2020
Africaine Vie Benin I, Cotonou, littoral Benin
Industry: Insurance
In my role as an Insurance Advisor, I helped clients select the best insurance products for their needs, conducting market research and building long-term client relationships.
Assisted clients in choosing suitable insurance policies based on their specific needs and financial situation. Conducted thorough market research to identify trends and recommend optimal insurance solutions. Built and maintained strong, long-term relationships with clients, contributing to a high retention rate. Educated clients on the benefits of insurance and how to tailor coverage to their individual circumstances. Contributed to company growth by enhancing client satisfaction and increasing sales.--
Executive Assistant 03/2018 - 12/2018
Net Color Agency, Cotonou, littoral Benin
Industry: Marketing / Communications
I supported the day-to-day operations at Net Color Agency, handling administrative tasks, managing schedules, organizing meetings, and assisting with key projects.
Managed office operations, including organizing meetings, coordinating travel, and maintaining office supplies. Handled communications with internal and external stakeholders, ensuring efficient and clear correspondence. Assisted in project management, ensuring deadlines were met and tasks were completed on time. Supported senior staff in the execution of key marketing and business development projects.--
Sales Representative 11/2017 - 03/2018
RYC Négocé Sarl, Cotonou, littoral Benin
Industry: Retail / Sales
I was responsible for selling Canal+ products and promoting international money transfer services while providing exceptional customer service and resolving any inquiries.
Promoted and sold Canal+ products and international money transfer services. Provided excellent customer service by addressing inquiries and resolving issues efficiently. Built relationships with customers to foster loyalty and increase sales. Met sales targets consistently by developing strategies to attract new clients and retain existing ones.--

Education:

École Nationale d'Administration et de Magistrature (ENAM) 11/2014 - 09/2017
Abomey-calavi Bénin , Bénin , United States
Degree: Bachelor's Degree
Major:Administration des Finances et Trésor
J'ai obtenu ma licence professionnelle à L'École Nationale d'Administration et de Magistrature dans la filière Administration des Finances et Trésor de l'université d'Abomey calavi au Bénin, à compté de de la rentré scolaire de2014-2015 et qui a pris fin en 2017-2018


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